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Hofmockel, Michael - Curriculum Vita - 2011

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Michael S. Hofmockel

2413 Kingston Dr., Ames IA 50010
515-450-9416, michael@hofmockel.org
http://drupal.org/user/20694

Career Interests
• Organizing, presenting complex data problems and implementing centralized database systems for track.ing data. Promoting understanding of complex data using principles from technology and visual arts.

Professional Preparation
1996 B.F.A., Pennsylvania State University

Professional Appointments
Owner and Lead Drupal Architect, Hofmockel Consulting Group. (2005 - Present).
Hofmockel Consulting Group builds custom web application for medium to large companies as well as aca.demic applications that provide workflow from field sample collection to analisis to layer desktop mapping ex.ploration. With 6 years of experience building Drupal sites, we are uniquely poised to handle the biggest most complicated projects. Recent projects have focused on:
• Scaling and Performance
• Marketing automation
• System Workflows
• Mobile data collection
• Advanced data visualization tools.

Production Manager, Lead Drupal Architect, SalesForce Admininstrator, and Marketo Administrator, WebFilings LLC. (2009-2011).
WebFilings (http://www.webfilings.com) offers the first and only end to end solution for external financial re.porting. The company develops and markets a fully integrated, cloud based solution dedicated to meeting SEC reporting requirements.
• Executed scoping of projects, gather requirements, architect and manage production of all
Drupal development.
• Streamlined team-based Drupal production by implementing process like code driven development via Features, Drush, Atlassian tools and other methods. This gives us speed and individual accountability.
• Advanced performance by introducing Pantheon with PressFlow on Amazon cloud AWS - (EC2).
• Developed and Maintained a Drupal to Marketo integration via Marketo API.
• Administrated SalesForce CRM.
• Administrated Marketo (Marketing Automation tool).

Production Manager, Drupal Architect and Developer, iMed Studios. (2008-2009).
iMed Studios was a pioneer in the development of digital communications solutions.
• Lead Drupal Architect and Developer for iMed Studios. Executed scoping of projects to assist in shap.ing bids. Gathered requirements, architected and managed production of all Drupal development.

Co-Founder and Partner, Switchback, a CMS-driven web development and design firm. (2007-2008).
• Drupal lead for Switchback (http://www.switchbackcms.com). Based in Ann Arbor, Michigan, Switch.back provides smaller- to medium-sized organizations with the ability to update and maintain their own websites.

Associate in Research, Pennsylvania State University, Earth and Environmental Systems Institute, Center for Environmental Informatics. (2006-2008).
CZEN is a NSF-EAR sponsored network of people, sites, tools and ideas to investigate the processes within the Critical Zone.
• Developer of cyber-infrastructure for the Critical Zone Exploration Network (CZEN) website (http://www.czen.org).

Associate in Research, Duke University, Nicholas School of the Environment and Earth Sciences: The Forest, Soil and Water Lab (1997- present)
• Associate Director of the Long-Term Soil Experiment (LTSE) website, a metadatabase and portal of LTSEs and their data holders (http://ltse.env.duke.edu).
• Project Manager of soil research at the Free Air Carbon Enrichment (FACE) site, the Southeast Tree Research and Education Site (SETREs) and the Calhoun Experimental Forest.

Interim System Administrator, Duke University, Nicholas School of the Environment and Earth Sciences (2000-2001)
• Interim System Administrator from December 2000 until June 2001 while the school searched for a new senior systems administrator. The school had over 300 students and faculty with a mixed Linux/Win.dows environment, four computer labs and a cutting edge GIS facility.

Associate in Research, Maryland Dept. of Agriculture: Plant Protection (1997)
• Biocontrol/IPM of insects and weeds on crop land:
Leptinotarsa Decemlineata, Edovum Puttleri, Podisus Maculiventris, Cotesia Kazak, Helicoverpa Zea, and Heliothis Virescens

Associate in Research, Smithsonian Environmental Research Center: Nutrient Lab (1996-1997)
• Surveying
• Analysis of water, soil and biological samples
• Installing and servicing programmed automated samplers
• Photographic documentation
• Conceptual figures

Photographic Laboratory Technician, Asman Custom Photo Service Inc. (1996)
• Operating and servicing E6, C41 and B+W industrial high volume film processors
• Duplicating slides and making copy slides of flat originals

Synergistic Activities
Leader of the Iowa Drupal Users Group. A group dedicated to sharing knowledge related to web development using Drupal. http://groups.drupal.org/iowa (2008-present), lead monthy meetings

Architected and constructed a quarantine fresh water system for Dr. Julie Kuhlman of Iowa State University to study Zebrafish. (2011)

DrupalCon March 2011 - submitted talk and Volunteered with meeting facilitation

Marketo User Summit October 2010

DrupalCon April 2010 - submitted talk

Drupal Quick Start Free course - February 2010 at Unitarian Universalist Fellowship of Ames - over 40 attendees

Ignite Ames march 2010 talk. Conquering the WhiteHouse(.gov)
http://www.youtube.com/watch?v=l1xGNkSz_ncf

DrupalCamp Colorado 2009 event sponsor delegate - http://drupalcampcolorado.org/sponsors/imed-studios

Architected and constructed a 300 gallon coral reef system for Dr. Dennis Lavrov of Iowa State University to study marine invertebrates. (2009)

Founder and Leader of the Ann Arbor Drupal Users Group. A group dedicated to sharing knowl.edge related to web development using Drupal. http://groups.drupal.org/ann-arbor (2006-2008)

WATer and Environemnt Research Systems Network, Community Workshop (27-28 February, 2008)

Co-Coordinator of the LTSE international Global Soil Change Workshop 07, Durham NC. Duke U. (10-14 December 2007)

Goldschmidt 2007 - "Atoms to Planets", premier annual international meeting in geochemistry. Live demonstration of CZEN.org (19-24 August 2007)

GeoInformatics 2007 - "Data to Knowledge", technologies as they relate to developing the cyberinfra.structure for the geosciences. San Diego, California (17-18 May 2007)

Publications
Peer-Reviewed

• Richter, D.D., Bacon, A, Billings, S., Binkley, D., Buford, M., Callaham, M,. Curry, A., Fimmen, R., Grandy, A.S., Heine, P., Hofmockel, M., Jackson, J., Lemaster, E., Li, J., Markewitz, D., Mobley, M., Morrison, M., Strickland, M., Waldrop, T., Wells, C. G. (2011), Six Decades of Soil and Ecosystem Research at Calhoun Experimental Forest. Book Chapter within a book on the USFS's Experimental Forests - In review.

Hofmockel, M., D. Richter, D. Miller, and S. Brantley (2007), Building critical zone research cyberinfrastructure, Eos Trans. AGU, 88(50), 560.

• Oh, N-H., Hofmockel, M., Lavine, M., Richter, D. 2007. Did elevated atmospheric CO2 alter soil min.eral weathering?: an analysis of 5-year soil water chemistry data at Duke FACE study. Global Change Biology (2007) 13: 2626–2641

• Richter, D.D., Hofmockel, M., Callaham, M., Powlson, D. Smith, P. 2007. Long-Term Soil Experi.ments: Keys to Managing Earth's Rapidly Changing Ecosystems. SSSAJ 71: 259-265

• Callaham Jr., M.A., Richter, D.D., Coleman, D.C., Hofmockel, M. 2006. Long-term land-use effects on soil invertebrate communities in Southern Piedmont soils, USA. European Journal of Soil Biology.

• Krishnaswamy, J., Halpin, P. N., Richter, D.D., Hofmockel, M. 2001. Spatial patterns of suspended sediment yields in a humid tropical watershed. Hydrological Processes15:2237-2257.

Posters
Hofmockel, M., Brantley, S., Miller, D., Richter, D.D. 2007. The Critical Zone Exloration network: Your growing community. Geoinformatics Conference 2007, San Diego, California May 17-18.

• Miller, D., Brantley, S., Richter, D.D., Hofmockel, M. 2006. Building a Cyberinfrastructure for the Critical Zone Exploration Network. Geoinformatics Conference 2006, Reston Virgina May 10-12.

• Richter, D.D., Callaham, M., Smith, P., Hofmockel, M., Powlson, D. 2006. Improving the Science of Soil Change by Networking Long-Term Soil-Ecosystem Experiments (LTSEs). SSSA Conference Poster, Indianapolis, Indiana

• Callaham, M.A., Richter, D.D., Hofmockel, M. 2005. Long-term land use effects on soil invertebrate communities in Southern Piedmont soils. Ecological Society of America annual meeting, 8-11 August, Montréal, Canada. Poster.

• Richter, D. D., Hofmockel, M. and Markewitz, D. 2000. Five Tales from the Calhoun and a Proposal for a Network of Soil-Ecosystem Experiments. LTER Conference Poster. Graphic Artist/Editor and Author.

• Richter, D. D., Heine, P., Hofmockel, M., Johnsen, K., Markewitz, D., Raikes, J. and Tian, K. 1999. Satisfying a Forest's Four-Decade Nitrogen Demand: The Case for Long-term Soil-Ecosystem Experi.ments. SSSA 1999 Conference Poster, Salt Lake City, Utah. Graphic Artist/Editor and Author.

Illustrations/Photographs
• The Rhizosphere: An Ecological Perspective by Zoe G. Cardon and Julie Lynn Whitbeck (Hardcover - Mar 29, 2007) . Created 3D graph, p.189

• Schimel, D., 2002. The Answer lies in the Soil. Nature 415, 561-716. Contributed Photograph.

• Richter, D.D. and D. Markewitz. 2001. Understanding Soil Change. Cambridge University Press, Cam.bridge UK. Internal Production Manager, Created over 100 graphs, conceptual drawings and photographs, including the cover art.

• Levine, M.A., Whalen, S.C., 2001. Nutrient limitation of phytoplankton production in Alaskan Arctic foothill lakes. HydroBiologia, Volume 455, Issue 1-3. Graphic Artists, including the cover art.

• Cantrell, S., 2001. A Southern Forest Story: Soil Opens Window to the Past and the Future. Dukenvi.ronment Spring 2001. Contributed Photographs.

• Hofmockel, K., Nitrogen Saturation, Ground-Water Sustainability, and Environmental Health In North Carolina's Coastal Plain. Water Resources Research Institute of the University of North Carolina, Ra.leigh, NC (in review). Contributed Conceptual Illustrations.

• Krishnaswamy, J., 1999. Effects of forest conversion on soils and hydrologic processes in the Terraba Basin of Costa Rica. PhD Thesis, Duke University, NC, USA. Graphic Artist/Editor.

• Krishnaswamy, J., 1999. Applications of Bayesian dynamic linear models in hydrology. MS Thesis, Institute of Statistics and Decision Sciences, Duke University, NC, USA. Graphic Artist/Editor.

• Krishnaswamy, J., Lavine, M., Richter, D.D. and Korfmacher, K. 2000. Dynamic Modeling of Long-Term Sedimentation in the Yadkin River Basin. Advances In Water Resources (23)8 (2000) pp. 881-892. Graphic Artist/Editor.

• Krishnaswamy, J., Richter, D.D., 2001. Properties of advanced weathering stage soils in tropical forests and pastures. Soil Science Society of America Journal 2002 66: 244-253. Graphic Artist/Editor.

• Krishnaswamy, J., Richter, D.D., Halpin, P.N. and Hofmockel, M., 2001. Spatial patterns of suspended sediment yields in a humid tropical watershed in Costa Rica. Hydrological Processes 15, 2237–2257 (2001) *Erratum Journal of Hydrological Processes 16, 1129–1133 (2002). Graphic Artist/Editor and Author.

• Krishnaswamy, J., Halpin, P.N and Richter, D.D., 2001. Dynamics of sediment discharge in relation to land-use and hydro-climatology in a humid tropical watershed in Costa Rica. Journal of Hydrology 253(2001) 91-109, *Erratum Journal of Hydrology 258 (2002) 267. Graphic Artist/Editor.

• Levine, M.A., Whalen, S.C., 2001. Nutrient limitation of phytoplankton production in Alaskan Arctic foothill lakes. HydroBiologia, Volume 455, Issue 1-3. Graphic Artist/Editor. Contributed Cover Art.

• Richter, D.D., D. Markewitz, P.R. Heine, V. Jin, J. Raikes, K. Tian, and C.G. Wells. 2000. Legacies of agriculture and forest regrowth in the nitrogen of old-field soils. Forest Ecology and Management 138: 233-248. Graphic Artist/Editor.

• Richter, D. D., Hofmockel, M. and Markewitz, D. 2000. Five Tales from the Calhoun and a Proposal for a Network of Soil-Ecosystem Experiments. LTER Conference Poster. Graphic Artist/Editor, layout and Author.

• Richter, D.D., D. Markewitz, S. Trumbore, and C.G. Wells. 1999. Rapid accumulation and turnover of soil carbon in a re-establishing forest. Nature 400:56-58. Graphic Artist/Editor.

• Richter, D. D., Markewitz, D., Trumbore, S. E., and Wells, C. G. 1998. Forty-year Storage of Radio-Carbon in a Soil of a Regenerating Forest. SSSA Conference Poster, Baltimore, MD. Graphic Artist/Editor